SOLD | 14623 89A Ave

In Parkview, Edmonton

The Story Behind the Sale

Strategic Preparation. Powerful Results.

Some sales happen quietly. Not by chance, but by design.

Before this Parkview bungalow ever went live on MLS, it was already generating interest. Through intentional pre-marketing — including professional staging, strategic social media placement, video storytelling, and a custom landing page, we built momentum before the listing launched.

And it worked.

The day before even hitting the market, this property received two strong offers.

The demand for Parkview homes is strong — especially for well-presented, well-positioned properties like this one. Buyers are waiting for listings that feel intentional — not rushed. And that’s where the right strategy makes all the difference.

When you work with me, you’re not just listing a property. You’re launching a campaign built to attract the right buyers, faster, and for stronger results.

What Made This Parkview Sale Different

  • Professional staging and styling to highlight light, flow, and livability.

  • Pre-listing campaign across Instagram, YouTube, and local buyer networks.

  • Custom landing page and storytelling video crafted to connect emotionally with buyers.

  • Local buzz and word-of-mouth before the first showing request.

  • Sold before launch, with multiple strong offers.

Thinking About Selling in Parkview?

If you’ve been considering selling, the best time to start the conversation is before you’re ready. Because how you prepare — and how your story is told — defines the outcome.

Let’s talk strategy. No pressure, no gimmicks — just a conversation about what’s possible.


RSS

Discovering Affordable Real Estate Across Canada: A Guide for Prospective Homebuyers

Housing affordability remains a key concern in the Canadian real estate market. With mortgage rates around 6% and the challenge of saving for a 20% down payment, first-time homebuyers are facing significant hurdles. However, the dream of homeownership is still within reach, especially if you know where to look—and the Iconic YEG Real Estate Team is here to help guide you through the process.

While cities like Toronto and Vancouver often dominate the headlines, Canada is home to several affordable real estate markets where you can find great value. Here’s a look at some of the most budget-friendly areas across the country, and why Edmonton, with the help of the Iconic YEG Real Estate Team, could be your best bet for finding an affordable home.

Discovering Affordable Homes Across Canada

From the picturesque coasts of Newfoundland and Labrador to the scenic beauty of Cape Breton, Nova Scotia, there are many regions in Canada where home prices remain accessible. For instance, the Home Price Index in Newfoundland and Labrador was $291,100 in May 2024, offering excellent value for homebuyers. Similarly, Cape Breton’s average home price of $265,207 in the same period is one of the most affordable in Nova Scotia.

In Ontario, Sault Ste. Marie presents a more budget-friendly option compared to larger cities like Toronto, with benchmark prices hovering around $300,000. Meanwhile, in Manitoba, Brandon’s median sales price for single detached homes was $325,000, representing one of the most affordable options in the Prairies.

Why Edmonton Is the Perfect Place for First-Time Buyers

Among these affordable markets, Edmonton stands out as a prime destination for first-time buyers and investors alike. Despite Alberta’s growing population and increased demand for housing, Edmonton remains one of the most affordable large urban centers in Canada. The benchmark price in the Greater Edmonton Area was below $400,000 at the end of the first quarter of 2024, making it an attractive option for those looking to enter the housing market without breaking the bank.

Invest in Edmonton’s Real Estate Market with Iconic YEG

Edmonton’s real estate market offers incredible opportunities, especially for investors. The city’s apartment-style condos are particularly ripe for investment. With an average price of about $202,000, these condos are not only affordable for first-time buyers but also provide significant returns for investors. A recent study by Zoocasa highlighted Edmonton as one of the top cities for condominium profitability, with the potential for a substantial difference between mortgage payments and rental income.

If you’re considering making a move in the Edmonton real estate market, the Iconic YEG Real Estate Team is here to assist. Led by Caitlin Heine, a RE/MAX Titan Club recipient, the team is dedicated to helping you find the perfect home or investment property. With their in-depth knowledge of the local market and commitment to providing personalized service, they can guide you through every step of the buying process.

Contact Iconic YEG Real Estate Team Today

Whether you’re looking to purchase your first home or seeking a lucrative investment opportunity, Edmonton’s real estate market has something to offer. The Iconic YEG Real Estate Team is ready to help you navigate this dynamic market and find a property that meets your needs and budget.

Don’t miss out on the chance to make your homeownership dreams a reality. Contact Caitlin Heine at caitlin@iconicyeg.com today to learn more about how the Iconic YEG Real Estate Team can assist you in finding the perfect property in Edmonton. Let us help you plant new roots without breaking the bank!

Read

How to Get Your Home Ready to List: Essential Tips for a Flawless Photoshoot

Preparing your home for the market can be an exciting yet daunting task. One of the most crucial steps in the selling process is getting your home ready for its photoshoot. This is the moment when your property will be showcased in its best light, literally and figuratively, to attract potential buyers. The day of the photoshoot can be one of the most stressful times during the home-selling process, as everything needs to be picture-perfect by the time the photographer arrives.

As real estate professionals, we understand the pressure our clients feel on photoshoot day. It's not uncommon for sellers to be frantically finishing the last steps as the photographer arrives, adding to an already stressful situation. However, with a little planning and some helpful tips, you can reduce the chaos and ensure that your home is ready to shine in front of the camera.

Why Preparation is Key

Your home's marketing is a critical factor in how buyers perceive your property and, ultimately, the price you'll receive. Professional photography and videography have become indispensable tools in real estate marketing, and for good reason. A skilled real estate photographer can make your home look incredible, highlighting its best features and creating an inviting atmosphere that appeals to buyers.

However, to get the most out of your photographer's expertise, it's essential that your home is fully prepared before they arrive. Here’s how to do it:

Real Estate Photography Pre-Shoot Checklist

1. Clear & Clean Kitchen Counters & Sink

The kitchen is often the heart of the home, so it's important to make it look as spacious and clean as possible. Remove all small appliances, utensils, and decorations from the countertops. A few decorative items are fine, but less is more. Make sure all surfaces, including the sink and appliances, are spotless.

2. Clear & Clean Bathroom Sinks, Tubs, and Showers

Bathrooms should be free of personal items like shampoo bottles, soaps, and razors. Store these items in a bin under the sink or in a closet. The goal is to make the bathroom look as open and clean as possible, with only neatly folded towels on display.

3. Replace Burned Out Light Bulbs

Check all the lights in your home, including lamps and exterior lights, to ensure they are working. Well-lit spaces photograph better, so consider adding extra lighting to darker areas.

4. Turn On All Lights Throughout the Entire House

Lighting is a crucial element in photography. Turn on all the lights in the house, including lamps and exterior lights, to brighten up the space and create a warm, welcoming atmosphere.

5. Open All Window Treatments

Natural light can enhance the beauty of your home. Open all curtains and blinds to let in as much light as possible. Clean windows will allow that light to flow in without distraction.

6. Remove Unnecessary Furniture & Decorations

Clutter can make rooms look smaller. Remove bulky furniture and excess decorations to open up the space. A professional stager can offer guidance on which items to keep and which to store away.

7. Remove Floor Mats and Runners

Floor mats and runners can make spaces look smaller and can distort the room's proportions in photos. Remove these items to create a cleaner, more expansive look.

8. Turn Off Ceiling Fans, TVs, and Computer Screens

Moving objects like ceiling fans can create strange effects in photos. Turn off all fans, TVs, and computer screens to prevent motion blur and distractions.

9. Clear Appliance Surfaces of Magnets and Clutter

Remove magnets, notes, and personal items from the refrigerator and other appliances. This helps to keep the focus on your home’s features, not your personal life.

10. Make All of the Beds

A well-made bed can make a room look inviting and well-kept. Use matching bedding that fits the mattress properly, and add decorative pillows to enhance the look.

11. Remove All Personal Photos and Items

Buyers need to envision themselves in your home, so remove personal photos and belongings from view. This step helps potential buyers focus on the home itself rather than on your personal life.

12. Put All Shoes & Jackets in Closets

Shoes and jackets left out can make your home seem cluttered and lacking in storage space. Store these items out of sight to create a cleaner, more organized appearance.

13. Clear All Night Stands and Dressers

Nightstands and dressers can quickly become cluttered with personal items. Clear them off, leaving only a lamp and a small decorative item to create a clean, serene space.

14. Tidy Up the Yard & Landscaping

First impressions are everything, and the exterior of your home is the first thing buyers will see. Ensure that your yard is well-maintained, with trimmed bushes and clean walkways.

15. Sweep up the Porch/Patio/Deck

Outdoor spaces should be clean and inviting. Sweep up any debris, remove unnecessary items, and stage the area with flowers or decorative pieces to create a welcoming environment.

16. Clear All Cars from Road & Driveway

Cars in the driveway can detract from your home's curb appeal. Move all vehicles, including neighbors' cars if possible, to create a clean, unobstructed view of your home.

17. Hide All Garbage Cans & Lawn Equipment

Garbage cans, garden hoses, and lawn equipment can be distracting in photos. Store these items in the garage or another out-of-sight location.

18. Remove Outdoor Cooker Covers

If you have a barbecue grill, remove the cover to showcase it as an amenity. If the grill is old and unsightly, consider removing it entirely.

19. Open Up Patio Umbrellas

If weather permits, open up patio umbrellas to create a staged, inviting outdoor space. Add fresh pillows and flowers to enhance the area’s appeal.

Final Thoughts

Preparing your home for a real estate photoshoot may seem like a lot of work, but the effort is well worth it. A well-prepared home not only looks better in photos but also attracts more buyers and can lead to a quicker, more profitable sale. By following this checklist, you can ensure that your home is ready to be showcased in the best possible light, allowing your real estate photographer to focus on capturing the beauty of your property without any distractions.

Remember, the goal is to present a home that buyers can see themselves living in—a clean, bright, and welcoming space that invites them to imagine their future there. With these tips, you’ll be well on your way to a successful and stress-free photoshoot.

Read

Parkview is one of Edmonton’s most established west-side communities, known for its tree-lined streets, family-friendly feel, and unbeatable access to the River Valley. Residents are drawn to its top-rated schools, active community league, and proximity to both downtown and Whitemud Drive, making commutes simple while preserving a sense of quiet at home. The River Valley trails are steps away, offering endless opportunities for walking, cycling, and connecting with nature. With its wide lots, mature trees, and strong community spirit, Parkview has remained one of Edmonton’s most desirable neighborhoods for generations.

Data last updated on August 30, 2026 at 11:30 AM (UTC).
Copyright 2026 by the REALTORS® Association of Edmonton. All Rights Reserved.
Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton.
The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. The trademarks MLS®, Multiple Listing Service® and the associated logos are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA.