On the Pulse of the Edmonton Real Estate Market


Welcome to the ICONIC YEG Real Estate Blog, where our mission is to demystify the Edmonton real estate market for buyers, sellers, and enthusiasts alike. We aim to provide a gateway to a wealth of insider knowledge, essential market trends, and unbeatable strategies tailored specifically for the Edmonton community.

We hope to not only to inform but also to empower you with the industry's best-kept secrets and proven tactics, helping you make informed decisions in this dynamic market. Whether you're eyeing your first home purchase, planning to sell a property, or simply staying on top of the latest real estate trends, ICONIC YEG is your ultimate guide to navigating Edmonton's real estate landscape.


Edmonton Real Estate: How to Avoid Being Among the 35% of Unsold Homes.

As we approach the end of the year, I'd like to share some interesting statistics and insights that will help you navigate the Edmonton real estate market in 2024. According to the current data, over 35% of homes that came to the market in 2023 did not sell. Surprising, isn't it? But fear not, we have solutions! The Iconic Real Estate Team wants to ensure you're not among that statistic. The Edmonton real estate market forecast for 2024 is quite promising; however as a potential seller, it's crucial to understand how to avoid falling into the category of unsold homes.

Here at Iconic YEG, we have compiled important tips to help you navigate the 2024 Edmonton Real Estate market successfully.

Understanding the Importance of Timing

Did you know that May was the month with the most homes sold in 2023? This fact highlights the need for a strategic selling plan before the end of January. Most homeowners often wait until spring to consider selling, but in reality, plenty of buyers are out shopping during the colder months and there is less competition on the market.


Emphasizing Strategy

Edmonton, Alberta, is set to become a national destination for migration due to its strong economy. With an expected increase in housing demand, it's crucial to have a strategy to attract out-of-province buyers. Iconic YEG provides all our sellers with custom strategies relating to Buyer Demographics, Marketing Impact Initiatives, and more. What makes your home standout and how do you get that message to a high volume of buyers?  We have a plan for you, contact us to get started.

Preparation: The Key to Successful Selling

Proper preparation can significantly enhance your home's appeal. Iconic YEG guides you through each step of the preparation process, ensuring your home is primed for the market.  Click here for more tips on preparing your home for sale.

The Value of Marketing with the Right Realtor

At ICONIC YEG, we understand the importance of marketing your home effectively. We invest heavily in top Real Estate photographers, stagers, and more to ensure maximum traffic on your listing, both on the internet and local community fronts.

Understanding Pricing and Competition

Pricing your home correctly is often the make-or-break moment of the selling process. We use up-to-date data and in-depth knowledge of the Edmonton market to ensure your property is priced accurately. This way, you can confidently negotiate with buyers and get the price you deserve.


Iconic YEG isn't your average real estate team. We're a collective of professionals who share the same values and are driven by a common purpose - to enhance the expectations of the clients we serve. We're not salespeople; we're professionals who strive to learn more each day, so we can help our clients make informed and favorable real estate decisions.

Our Services

Whether you're looking to buy or sell, need assistance with new developments or rental services, our team of experts is here to help. We ensure a personalized, dedicated service ensuring your real estate journey is successful

Let's Move Forward Together

If you are considering selling your home in 2024, your home selling journey starts here. Let's make it a successful one. Book a consultation with ICONIC YEG before the end of January and get started on your successful home selling journey.



Landscaping: The Power of First Impressions

If you're looking to sell your home quickly in Edmonton, landscaping isn't the first thing that comes to mind and yet it can play a key role in how fast your property sells because of its effect on curb appeal. By dedicating some time and effort into starting or ramping up your outdoor decorating—whether by adding unique touches of personality with potted plants or simply mowing the lawn regularly—you'll be sure to attract potential buyers who will make an offer they can’t refuse. In this blog post, we'll break down why having a well-manicured garden is essential and give you practical tips for landscaping that will help you get top dollar for your house.

A Well-Manicured Lawn Makes a Good First Impression

When potential buyers drive up to your home, the first thing they're going to see is your lawn. If it's overgrown, full of weeds, and generally unkempt, it's going to give them a bad impression of your home before they even step foot inside. On the other hand, if your lawn is well-manicured and looks inviting, it's going to make a good first impression and set the tone for the rest of the showing.

Landscaping Can Add Value to Your Home

In addition to making a good first impression, landscaping can actually add value to your home. According to the National Association of Realtors, homes with professionally landscaped yards sell for an average of 6% more than homes without landscaping. If you're looking to get top dollar for your home, investing in some landscaping can help you do just that.

Landscaping Can Help You Stand Out from the Competition

If you're selling your home in a buyer's market, it's important to do whatever you can to make your home stand out from the competition. One way to do this is with landscaping. By taking the time and effort to make your yard look its best, you'll make your home more appealing than other homes on the market that haven't been as well-maintained.

Landscaping Can Help You Save Money on Energy Bills

In addition to increasing the value of your home and helping you stand out from the competition, landscaping can also help you save money on your energy bills. Trees and shrubs planted strategically around your home can provide natural shade that will keep your home cooler in the summer months and reduce your reliance on air conditioning. In the winter months, evergreens can provide windbreaks that will help keep heat from escaping from your home.

Landscaping Can Be a Fun and Rewarding Project

Finally, it's important to remember that landscaping can be a fun and rewarding project in its own right. Whether you enjoy working outside or are simply looking for a way to improve the appearance of your home, landscaping can be a great way to do it. And, when done right, it can provide you with years of enjoyment.

From the humble front yard rose garden to a grand outdoor kitchen, landscaping is essential when preparing your home for sale. Not only will it create a great first impression with prospective buyers, but it can also adds value and energy efficiency to your home. Finally, proper landscaping can help you stand out from your competition. As with any project around the house, properly planning for a landscaping project helps ensure a successful outcome in both presentation and financial success. If you’re looking to increase the value of your Edmonton home in preparation for sale, contact Caitlin Heine for more expert tips and advice on how to get your home ready. Now let’s dig into that landscaping project!

Categories:   14810 | 2024 Edmonton Real Estate | 2024 Home Buyer | age in place | Alberta Avenue | apartment | arthouse | assumable mortgage | boom and bust | boss | brewerydistrict | builder | business | Buyer Guide | buyertips | Buying | Caitlin Heine | Calgary | Coming Soon | Crestwood | culture | custom homes | decor | developers | developments | East Junction | East Village | edmontn | edmonton | Edmonton Communities | Edmonton Community | Edmonton Real Estate | el-mirador | embraceequity | for sale | forest heights | furniture | Historical Homes | history | Holyrood, Edmonton Real Estate | Home Staging | homes | Homes for Sale | ICONIC | Iconic Results | lakefront | landscaping | leasing | lifestyle | Living Here | marketupdate | moving | movingtoedmonton | multipleoffers | Neighbourhood | Parkdale | Pet Friendly | projects | property owners | purpose built rental | relocating | REMAX | renovations | rent | rental | rental culture | riverdale | Rural Parkland County, Rural Parkland County Real Estate | sales managment | sebabeach | sellertips | selling | selling tips | services | Sherwood Park, Sherwood Park Real Estate | Spruce Grove, Spruce Grove Real Estate | St. Albert, St. Albert Real Estate | Stony Plain, Stony Plain Real Estate | strategy | Team | the galleria | Top 10 | ukraine | Westmount | Winter Market | woman | womansday | Yeg | Zone 02, Edmonton Real Estate | Zone 05, Edmonton Real Estate | Zone 06, Edmonton Real Estate | Zone 07, Edmonton Real Estate | Zone 08, Edmonton Real Estate | Zone 10, Edmonton Real Estate | Zone 12, Edmonton Real Estate | Zone 13, Edmonton Real Estate | Zone 14, Edmonton Real Estate | Zone 15, Edmonton Real Estate | Zone 16, Edmonton Real Estate | Zone 18, Edmonton Real Estate | Zone 19, Edmonton Real Estate | Zone 28, Edmonton Real Estate | Zone 29, Edmonton Real Estate | Zone 30, Edmonton Real Estate | Zone 56, Edmonton Real Estate
Copyright 2024 by the REALTORS® Association of Edmonton. All Rights Reserved.
Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton.
The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. The trademarks MLS®, Multiple Listing Service® and the associated logos are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA.