SOLD | 14623 89A Ave

In Parkview, Edmonton

The Story Behind the Sale

Strategic Preparation. Powerful Results.

Some sales happen quietly. Not by chance, but by design.

Before this Parkview bungalow ever went live on MLS, it was already generating interest. Through intentional pre-marketing — including professional staging, strategic social media placement, video storytelling, and a custom landing page, we built momentum before the listing launched.

And it worked.

The day before even hitting the market, this property received two strong offers.

The demand for Parkview homes is strong — especially for well-presented, well-positioned properties like this one. Buyers are waiting for listings that feel intentional — not rushed. And that’s where the right strategy makes all the difference.

When you work with me, you’re not just listing a property. You’re launching a campaign built to attract the right buyers, faster, and for stronger results.

What Made This Parkview Sale Different

  • Professional staging and styling to highlight light, flow, and livability.

  • Pre-listing campaign across Instagram, YouTube, and local buyer networks.

  • Custom landing page and storytelling video crafted to connect emotionally with buyers.

  • Local buzz and word-of-mouth before the first showing request.

  • Sold before launch, with multiple strong offers.

Thinking About Selling in Parkview?

If you’ve been considering selling, the best time to start the conversation is before you’re ready. Because how you prepare — and how your story is told — defines the outcome.

Let’s talk strategy. No pressure, no gimmicks — just a conversation about what’s possible.


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Edmonton Real Estate Update – August 2025: A Market in Motion

Let’s Be Real — The Market is Changing

Edmonton, we’ve got a shift on our hands.
For months, sellers have been in the driver’s seat. Now? Buyers are starting to slide into the passenger seat — and in some cases, they’ve got their hand on the wheel.

Here’s what’s happening right now:

  • Inventory is up — July saw 4,387 new listings, a 7.8% jump from June.

  • Active listings now sit at 7,083 homes — 21.8% more than last summer.

  • Benchmark prices dipped to $427,800 (down 2.7% from June), but still 5.2% higher year-over-year.

What does that mean for you?
If you’re buying, you have breathing room. If you’re selling, you need a plan.

For Buyers: Finally, Some Elbow Room

Remember earlier this year when houses were getting snatched up before you could even book a showing? Those days are cooling off.

You’ve got more choice, more negotiating power, and — best of all — less pressure to make a rushed decision.

Here’s what I’ll do for you as your agent:

  • Hunt down the homes that haven’t hit your radar yet — the ones with hidden value.

  • Negotiate like your future equity depends on it (because it does).

  • Help you buy smart, so you love your home and your investment years from now.

Edmonton is still one of the most affordable major cities in Canada. That’s a gift, and in a cooling-but-strong market, timing matters.

For Sellers: Stand Out, Don’t Just Show Up

With more homes hitting the market, buyers are getting picky. If your property doesn’t stop them in their tracks, it’s just another scrolling swipe.

Here’s how I make sure that doesn’t happen:

  • Strategic pricing so your home is the one people have to see.

  • Marketing that pops — professional photos, staging, and social content that makes buyers pause mid-scroll.

  • Clear communication and sharp negotiation so you never feel in the dark — and you always walk away knowing you got the best deal possible.

This is not the time to wing it. It’s the time to work with someone who knows how to get eyes — and offers — on your property.

Who I Am (and Why My Clients Call Me First)

I’m Caitlin Heine, REALTOR® with Iconic YEG | RE/MAX Real Estate.
My clients know me as:

  • Warm but direct — I’ll tell you the truth, even if it’s not what you expected to hear.

  • Data-driven — I study the market so your decisions aren’t based on guesswork.

  • A relentless advocate — when you hire me, I fight for your goals like they’re my own.

Buying or selling a home is a big deal. You deserve an agent who cares as much about the outcome as you do.

The Bottom Line

August 2025 is a pivotal moment in Edmonton real estate. Buyers are gaining ground. Sellers still have opportunity — but need a strategy.

If you’re thinking about buying or selling, let’s have a real conversation about where you stand and what’s possible. I’ll give you straight answers, a clear plan, and a partner you can trust from the first handshake to the final signature.

About Caitlin Heine – Iconic YEG | RE/MAX Real Estate

Caitlin Heine is a full-time REALTOR® and the owner of Iconic YEG | RE/MAX Real Estate in Edmonton, Alberta. Known for her warm but direct communication style, deep market knowledge, and fierce client advocacy, Caitlin helps buyers and sellers navigate the Edmonton real estate market with confidence and clarity.

With a background in marketing, leasing, and large-scale residential projects, Caitlin brings strategic pricing, high-impact marketing, and skilled negotiation to every transaction. She believes buying or selling a home should be a clear, empowering experience — never a guessing game or high-pressure sale.

Caitlin works best with clients who value straight answers, smart strategy, and a human-first approach. Whether you’re buying your first home, upgrading for more space, or selling to start your next chapter, she provides personalized guidance, data-driven advice, and a trusted partnership from start to finish.

📞 Call/Text: 587-336-3176
📧 Email: caitlin@iconicyeg.com
🌐 Website: iconicyeg.com
📍 Office: RE/MAX Real Estate, 200, 10835 124 Street NW, Edmonton, AB

📞 Call/Text: 587-336-3176
📧 Email: caitlin@iconicyeg.com
🌐 Website: iconicyeg.com
📍 Office: RE/MAX Real Estate, 200, 10835 124 Street NW, Edmonton, AB

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Parkview is one of Edmonton’s most established west-side communities, known for its tree-lined streets, family-friendly feel, and unbeatable access to the River Valley. Residents are drawn to its top-rated schools, active community league, and proximity to both downtown and Whitemud Drive, making commutes simple while preserving a sense of quiet at home. The River Valley trails are steps away, offering endless opportunities for walking, cycling, and connecting with nature. With its wide lots, mature trees, and strong community spirit, Parkview has remained one of Edmonton’s most desirable neighborhoods for generations.

Data last updated on January 2, 2026 at 03:30 PM (UTC).
Copyright 2026 by the REALTORS® Association of Edmonton. All Rights Reserved.
Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton.
The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. The trademarks MLS®, Multiple Listing Service® and the associated logos are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA.