SOLD | 14623 89A Ave

In Parkview, Edmonton

The Story Behind the Sale

Strategic Preparation. Powerful Results.

Some sales happen quietly. Not by chance, but by design.

Before this Parkview bungalow ever went live on MLS, it was already generating interest. Through intentional pre-marketing — including professional staging, strategic social media placement, video storytelling, and a custom landing page, we built momentum before the listing launched.

And it worked.

The day before even hitting the market, this property received two strong offers.

The demand for Parkview homes is strong — especially for well-presented, well-positioned properties like this one. Buyers are waiting for listings that feel intentional — not rushed. And that’s where the right strategy makes all the difference.

When you work with me, you’re not just listing a property. You’re launching a campaign built to attract the right buyers, faster, and for stronger results.

What Made This Parkview Sale Different

  • Professional staging and styling to highlight light, flow, and livability.

  • Pre-listing campaign across Instagram, YouTube, and local buyer networks.

  • Custom landing page and storytelling video crafted to connect emotionally with buyers.

  • Local buzz and word-of-mouth before the first showing request.

  • Sold before launch, with multiple strong offers.

Thinking About Selling in Parkview?

If you’ve been considering selling, the best time to start the conversation is before you’re ready. Because how you prepare — and how your story is told — defines the outcome.

Let’s talk strategy. No pressure, no gimmicks — just a conversation about what’s possible.


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Edmonton Real Estate: How to Avoid Being Among the 35% of Unsold Homes.

As we approach the end of the year, I'd like to share some interesting statistics and insights that will help you navigate the Edmonton real estate market in 2024. According to the current data, over 35% of homes that came to the market in 2023 did not sell. Surprising, isn't it? But fear not, we have solutions! The Iconic Real Estate Team wants to ensure you're not among that statistic. The Edmonton real estate market forecast for 2024 is quite promising; however as a potential seller, it's crucial to understand how to avoid falling into the category of unsold homes.

Here at Iconic YEG, we have compiled important tips to help you navigate the 2024 Edmonton Real Estate market successfully.

Understanding the Importance of Timing

Did you know that May was the month with the most homes sold in 2023? This fact highlights the need for a strategic selling plan before the end of January. Most homeowners often wait until spring to consider selling, but in reality, plenty of buyers are out shopping during the colder months and there is less competition on the market.

GET A FREE HOME EVALUATION AND COMPLEMENTARY STRATEGIC PLAN NOW

Emphasizing Strategy

Edmonton, Alberta, is set to become a national destination for migration due to its strong economy. With an expected increase in housing demand, it's crucial to have a strategy to attract out-of-province buyers. Iconic YEG provides all our sellers with custom strategies relating to Buyer Demographics, Marketing Impact Initiatives, and more. What makes your home standout and how do you get that message to a high volume of buyers?  We have a plan for you, contact us to get started.

Preparation: The Key to Successful Selling

Proper preparation can significantly enhance your home's appeal. Iconic YEG guides you through each step of the preparation process, ensuring your home is primed for the market.  Click here for more tips on preparing your home for sale.

The Value of Marketing with the Right Realtor

At ICONIC YEG, we understand the importance of marketing your home effectively. We invest heavily in top Real Estate photographers, stagers, and more to ensure maximum traffic on your listing, both on the internet and local community fronts.

Understanding Pricing and Competition

Pricing your home correctly is often the make-or-break moment of the selling process. We use up-to-date data and in-depth knowledge of the Edmonton market to ensure your property is priced accurately. This way, you can confidently negotiate with buyers and get the price you deserve.

About ICONIC YEG

Iconic YEG isn't your average real estate team. We're a collective of professionals who share the same values and are driven by a common purpose - to enhance the expectations of the clients we serve. We're not salespeople; we're professionals who strive to learn more each day, so we can help our clients make informed and favorable real estate decisions.

Our Services

Whether you're looking to buy or sell, need assistance with new developments or rental services, our team of experts is here to help. We ensure a personalized, dedicated service ensuring your real estate journey is successful

Let's Move Forward Together

If you are considering selling your home in 2024, your home selling journey starts here. Let's make it a successful one. Book a consultation with ICONIC YEG before the end of January and get started on your successful home selling journey.

SCHEDULE NOW

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Edmonton Real Estate Market Report: 2023 Recap & 2024 Outlook

As we round out the year, real estate enthusiasts are keen to review the year that was and forecast what 2024 may bring for the Edmonton real estate market. From population increases to interest rate changes and property prices, let's delve into the details and explore the likely trends for the coming year.

Highlights of the 2023 Edmonton Real Estate Market

Despite the global uncertainties, Edmonton's real estate market experienced significant developments in 2023. Key highlights include a 3.5% increase in Edmonton’s population, with more than 45,000 people migrating to Alberta within a three-month period alone. The Bank of Canada interest rates rose 75 basis points in 2023 to 5.0%, impacting mortgage affordability.

In terms of property prices, the average selling price for a single-detached home was $479,000, for a semi-detached home $362,000, for a townhouse $271,000, and for a condo $172,000*. (*Average as of November 2023 for the Greater Edmonton Area.)

The market for single-family homes priced under $500,000 remained hot, and this trend is expected to continue into 2024 due to high demand and limited supply.

Edmonton Real Estate Forecast for 2024

As we look ahead, we foresee some key trends that will shape the Edmonton real estate market in 2024:

Interest Rate Cut Expected

Experts predict a slight cut in interest rates in 2024 by the Bank of Canada. However, the impact won’t be too dramatic even in Edmonton, which continues to be one of the most affordable markets in Canada.

Continued Migration to Alberta

The strong Alberta economy is expected to continue attracting newcomers, driving population increases, and hence housing demand, particularly in more affordable Edmonton compared to Calgary.

First-Time Buyers and Investors Still Driving Market

First-time buyers and investors are expected to continue to dominate the market, particularly for condos, semi-detached homes, and single-family homes in the under-$500,000 range. This could potentially shift the Edmonton market to a seller’s market during the peak sales months of 2024.

Residential Prices Expected to Increase

While the average Edmonton sale price decreased by 4.3% from 2022 to 2023, an increase of about 4% is predicted for 2024. Home sales transactions, on the other hand, are expected to decrease by about 5% in 2024.

2024 Outlook: A Favourable Forecast for Edmonton

The Edmonton real estate market forecast for 2024 is quite promising. A robust provincial economy, continued population growth, and a possible interest rate cut by the Bank of Canada will all contribute to a stable property market.

Edmonton’s affordable property market has attracted a wave of inter-provincial migration, with approximately 40,000 new residents in 2022 alone. This trend is expected to continue into 2024, bolstering demand, particularly for homes under $500,000.

However, affordability concerns due to high mortgage rates may continue to impact the market, particularly in the $600,000+ range, limiting the buying power of move-up buyers.

With all these factors at play, the next six to nine months may present a unique window of opportunity for potential buyers, particularly those from outside the province, to secure affordable properties in Edmonton. The city's affordability, in comparison to other major Canadian markets such as Toronto, makes it an attractive investment opportunity that may not last much longer.

As we look to 2024, we’re excited to see what the Edmonton real estate market will bring. Whether you're a first-time buyer, an investor, or a homeowner looking to sell, it's vital to stay informed about these market trends to make the best possible decisions. After all, as we always say, those who refuse to settle for the ordinary deserve the best.

Want to know more and discuss your 2024 strategies?  Contact us today

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Parkview is one of Edmonton’s most established west-side communities, known for its tree-lined streets, family-friendly feel, and unbeatable access to the River Valley. Residents are drawn to its top-rated schools, active community league, and proximity to both downtown and Whitemud Drive, making commutes simple while preserving a sense of quiet at home. The River Valley trails are steps away, offering endless opportunities for walking, cycling, and connecting with nature. With its wide lots, mature trees, and strong community spirit, Parkview has remained one of Edmonton’s most desirable neighborhoods for generations.

Data last updated on October 8, 2026 at 03:30 PM (UTC).
Copyright 2026 by the REALTORS® Association of Edmonton. All Rights Reserved.
Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton.
The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. The trademarks MLS®, Multiple Listing Service® and the associated logos are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA.