SOLD | 14623 89A Ave

In Parkview, Edmonton

The Story Behind the Sale

Strategic Preparation. Powerful Results.

Some sales happen quietly. Not by chance, but by design.

Before this Parkview bungalow ever went live on MLS, it was already generating interest. Through intentional pre-marketing — including professional staging, strategic social media placement, video storytelling, and a custom landing page, we built momentum before the listing launched.

And it worked.

The day before even hitting the market, this property received two strong offers.

The demand for Parkview homes is strong — especially for well-presented, well-positioned properties like this one. Buyers are waiting for listings that feel intentional — not rushed. And that’s where the right strategy makes all the difference.

When you work with me, you’re not just listing a property. You’re launching a campaign built to attract the right buyers, faster, and for stronger results.

What Made This Parkview Sale Different

  • Professional staging and styling to highlight light, flow, and livability.

  • Pre-listing campaign across Instagram, YouTube, and local buyer networks.

  • Custom landing page and storytelling video crafted to connect emotionally with buyers.

  • Local buzz and word-of-mouth before the first showing request.

  • Sold before launch, with multiple strong offers.

Thinking About Selling in Parkview?

If you’ve been considering selling, the best time to start the conversation is before you’re ready. Because how you prepare — and how your story is told — defines the outcome.

Let’s talk strategy. No pressure, no gimmicks — just a conversation about what’s possible.


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Why You Should Call a REALTOR® Before Buying Directly from a Builder

Are you considering buying a new construction home directly from a builder in Edmonton, Leduc, or Beaumont? While it might seem easier to deal directly with the builder, having a trusted REALTOR®, like me—Allisha McKenzie with the Iconic YEG Real Estate Team of RE/MAX Real Estate—can make a significant difference.

Here’s why partnering with an experienced real estate professional is your best move when buying new homes or real estate in the area.

1. Representation and Advocacy

When you work directly with a builder, you’re dealing with their sales representatives—professionals who are paid to protect the builder's interests. As your REALTOR®, I’m dedicated to representing your best interests throughout the home-buying process.

  • Expert Negotiation: Builders don’t always offer the best price or upgrades upfront. I negotiate on your behalf to secure valuable incentives like upgrades, finishes, or pricing.

  • Unbiased Advice: While builders focus on selling their homes, I provide you with honest, expert advice to help you make decisions that align with your long-term goals.

2. Market Expertise in Edmonton, Leduc, and Beaumont

Knowing the local real estate market is crucial when purchasing a new home. I bring deep knowledge of trends in Edmonton, Leduc, and Beaumont to help you make the best investment.

  • Fair Pricing: Builders’ prices can sometimes exceed the true market value. I provide a comparative market analysis (CMA) to ensure you’re paying a fair price for your new home.

  • Resale Value Insight: A home’s resale potential matters, even if you’re buying new. I assess the property’s location, layout, and other factors that could impact its future value.

3. Navigating Complex Contracts

Builder contracts are lengthy and often written to benefit the builder. With a REALTOR® in your corner, you can confidently navigate these documents.

  • Contract Review: I ensure the terms of the agreement protect your interests, identifying potential risks before you sign.

  • Clarifying Builder Incentives: Builders advertise appealing incentives, but are they really as valuable as they seem? I evaluate these offers to ensure you’re getting the best deal possible.

4. Ensuring Quality with Inspections

Even brand-new homes can have construction issues. Builders may overlook minor (or major) problems, so having an advocate ensures the quality of your investment.

  • Inspection Coordination: I recommend trusted home inspectors to assess the build quality and identify any issues before your closing day.

  • Peace of Mind: From walkthroughs to follow-ups, I ensure your new home is exactly as promised.

5. Cost Savings That Go Beyond the Purchase Price

Many buyers assume skipping a REALTOR® saves money, but builder pricing often includes commissions for buyer representation. That means working with me won’t cost you extra—and could save you thousands!

  • Hidden Costs: Builders may not disclose additional costs like appliances, landscaping, or condo fees upfront. I help you budget for all aspects of your new home.

  • Added Value: I maximize your investment by ensuring you get the best incentives and upgrades possible.

6. Simplifying the Home-Buying Process

Buying a new construction home involves more than signing on the dotted line. From choosing finishes to scheduling walkthroughs, the process can be overwhelming. That’s where I come in.

  • Streamlined Process: I manage deadlines, appointments, and paperwork to ensure everything runs smoothly.

  • Stress-Free Experience: With me handling the details, you can focus on the excitement of moving into your dream home.

Why Work with the Iconic YEG Real Estate Team?

As part of the Iconic YEG Real Estate Team, I pride myself on delivering exceptional service to clients in Edmonton, Leduc, and Beaumont. Here’s what sets us apart:

  • Local Expertise: We understand the nuances of the real estate market in Edmonton and surrounding communities.

  • Personalized Service: Every buyer’s journey is unique, and I tailor my approach to meet your specific needs.

  • Trusted Advocacy: Whether you’re buying a home or investing in new construction, I’m here to guide you every step of the way.

Ready to Find Your Dream Home?

If you’re looking to buy a new home in Edmonton, Leduc, or Beaumont, don’t go it alone. Let’s connect to ensure you get the best deal, avoid pitfalls, and make your real estate journey stress-free and successful.

Contact Allisha McKenzie, REALTOR®
Proud Member of the Iconic YEG Real Estate Team
Your Trusted Partner in Edmonton Real Estate

780-994-1855 or allisha@iconicyeg.com

👉 Call, text, or email today to start your home-buying journey!

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Discovering Affordable Real Estate Across Canada: A Guide for Prospective Homebuyers

Housing affordability remains a key concern in the Canadian real estate market. With mortgage rates around 6% and the challenge of saving for a 20% down payment, first-time homebuyers are facing significant hurdles. However, the dream of homeownership is still within reach, especially if you know where to look—and the Iconic YEG Real Estate Team is here to help guide you through the process.

While cities like Toronto and Vancouver often dominate the headlines, Canada is home to several affordable real estate markets where you can find great value. Here’s a look at some of the most budget-friendly areas across the country, and why Edmonton, with the help of the Iconic YEG Real Estate Team, could be your best bet for finding an affordable home.

Discovering Affordable Homes Across Canada

From the picturesque coasts of Newfoundland and Labrador to the scenic beauty of Cape Breton, Nova Scotia, there are many regions in Canada where home prices remain accessible. For instance, the Home Price Index in Newfoundland and Labrador was $291,100 in May 2024, offering excellent value for homebuyers. Similarly, Cape Breton’s average home price of $265,207 in the same period is one of the most affordable in Nova Scotia.

In Ontario, Sault Ste. Marie presents a more budget-friendly option compared to larger cities like Toronto, with benchmark prices hovering around $300,000. Meanwhile, in Manitoba, Brandon’s median sales price for single detached homes was $325,000, representing one of the most affordable options in the Prairies.

Why Edmonton Is the Perfect Place for First-Time Buyers

Among these affordable markets, Edmonton stands out as a prime destination for first-time buyers and investors alike. Despite Alberta’s growing population and increased demand for housing, Edmonton remains one of the most affordable large urban centers in Canada. The benchmark price in the Greater Edmonton Area was below $400,000 at the end of the first quarter of 2024, making it an attractive option for those looking to enter the housing market without breaking the bank.

Invest in Edmonton’s Real Estate Market with Iconic YEG

Edmonton’s real estate market offers incredible opportunities, especially for investors. The city’s apartment-style condos are particularly ripe for investment. With an average price of about $202,000, these condos are not only affordable for first-time buyers but also provide significant returns for investors. A recent study by Zoocasa highlighted Edmonton as one of the top cities for condominium profitability, with the potential for a substantial difference between mortgage payments and rental income.

If you’re considering making a move in the Edmonton real estate market, the Iconic YEG Real Estate Team is here to assist. Led by Caitlin Heine, a RE/MAX Titan Club recipient, the team is dedicated to helping you find the perfect home or investment property. With their in-depth knowledge of the local market and commitment to providing personalized service, they can guide you through every step of the buying process.

Contact Iconic YEG Real Estate Team Today

Whether you’re looking to purchase your first home or seeking a lucrative investment opportunity, Edmonton’s real estate market has something to offer. The Iconic YEG Real Estate Team is ready to help you navigate this dynamic market and find a property that meets your needs and budget.

Don’t miss out on the chance to make your homeownership dreams a reality. Contact Caitlin Heine at caitlin@iconicyeg.com today to learn more about how the Iconic YEG Real Estate Team can assist you in finding the perfect property in Edmonton. Let us help you plant new roots without breaking the bank!

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Parkview is one of Edmonton’s most established west-side communities, known for its tree-lined streets, family-friendly feel, and unbeatable access to the River Valley. Residents are drawn to its top-rated schools, active community league, and proximity to both downtown and Whitemud Drive, making commutes simple while preserving a sense of quiet at home. The River Valley trails are steps away, offering endless opportunities for walking, cycling, and connecting with nature. With its wide lots, mature trees, and strong community spirit, Parkview has remained one of Edmonton’s most desirable neighborhoods for generations.

Data last updated on August 24, 2026 at 07:30 AM (UTC).
Copyright 2026 by the REALTORS® Association of Edmonton. All Rights Reserved.
Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton.
The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. The trademarks MLS®, Multiple Listing Service® and the associated logos are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA.