SOLD | 14623 89A Ave

In Parkview, Edmonton

The Story Behind the Sale

Strategic Preparation. Powerful Results.

Some sales happen quietly. Not by chance, but by design.

Before this Parkview bungalow ever went live on MLS, it was already generating interest. Through intentional pre-marketing — including professional staging, strategic social media placement, video storytelling, and a custom landing page, we built momentum before the listing launched.

And it worked.

The day before even hitting the market, this property received two strong offers.

The demand for Parkview homes is strong — especially for well-presented, well-positioned properties like this one. Buyers are waiting for listings that feel intentional — not rushed. And that’s where the right strategy makes all the difference.

When you work with me, you’re not just listing a property. You’re launching a campaign built to attract the right buyers, faster, and for stronger results.

What Made This Parkview Sale Different

  • Professional staging and styling to highlight light, flow, and livability.

  • Pre-listing campaign across Instagram, YouTube, and local buyer networks.

  • Custom landing page and storytelling video crafted to connect emotionally with buyers.

  • Local buzz and word-of-mouth before the first showing request.

  • Sold before launch, with multiple strong offers.

Thinking About Selling in Parkview?

If you’ve been considering selling, the best time to start the conversation is before you’re ready. Because how you prepare — and how your story is told — defines the outcome.

Let’s talk strategy. No pressure, no gimmicks — just a conversation about what’s possible.


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Edmonton Real Estate: Still Building, Growing, and Leading

Edmonton Leads the Nation in Real Estate Activity

While much of Canada is cooling, Edmonton is quietly leading the nation — not through speculation or hype, but through steady growth, affordability, and resilience.

According to RE/MAX Canada’s 2025 Fall Housing Market Update, Edmonton remains one of the country’s brightest real estate markets, defying national slowdowns thanks to affordability and interprovincial migration.

Even though resales are expected to decline about 4% year-over-year by the end of 2025, the market still favours sellers, with demand continuing to outpace supply — especially for well-priced, move-in-ready homes.

RE/MAX projects the average home price will rise about 6% by year’s end, reaching roughly $488,000. That’s a far cry from markets like Vancouver or Toronto, where single-family homes can exceed $1.9 million, making Edmonton one of the few major cities in Canada where homeownership remains within reach.

“Out-of-town buyers are still continuing to play a big role in Edmonton’s sales,” says Don Kottick, President of RE/MAX Canada. “We anticipate that will continue for the balance of the year.”

Affordability Is Edmonton’s Superpower

In a national market defined by high costs and hesitation, Edmonton stands out as Canada’s affordability success story.

With the average detached home at around $570,000, up roughly 4.5% year-over-year, Edmonton offers more value per square foot than almost anywhere else in the country.

That’s attracting buyers from Toronto, Vancouver, and even Calgary, where detached homes average $781,000.

This unique mix of high median incomes, lower cost of living, and steady employment makes Edmonton a magnet for families, first-time buyers, and investors seeking long-term stability.

Trends in the Edmonton Housing Market

The Edmonton housing market continues to evolve as one of Canada’s most balanced and opportunity-rich.

Market Outlook

  • Average sale price: expected to rise 6%

  • Number of sales: forecast to drop 4%

  • Market type: remains a seller’s market, though balance is improving

While out-of-province buyers continue to drive demand, local families and couples are also stepping in with confidence. The city’s strong employment base and ongoing infrastructure development make Edmonton ideal for those seeking something lasting — not just a short-term investment.

Inventory & Buyer Behaviour

The biggest challenge right now? Not enough quality inventory that aligns with what buyers want. There are homes on the market, but many aren’t meeting modern expectations for updates, layout, or value.

At the same time, condos are beginning to sit longer, as a surge of new construction units comes online. Sellers holding firm on unrealistic pricing are finding that buyers are no longer willing to chase the market.

Still, urgency remains among those looking to buy before construction and renovation costs climb again — a lesson many remember from the post-pandemic years.

Iconic Neighbourhoods to Watch

  • Gold Bar: A charming, established community with tree-lined streets, great schools, and proximity to the river valley. Buyers are drawn to its sense of stability and mid-century homes ready for modern updates.

  • Prince Rupert: Gaining attention for its affordability and central location, with growing interest from buyers seeking character homes close to downtown and NAIT.

  • Rundle Heights: Offering a balance between affordability and access to green space, this neighbourhood is ideal for first-time buyers and families who value parks, schools, and a strong community feel.

These central communities continue to attract a diverse mix of residents — from young professionals to retirees — all drawn to Edmonton’s authentic charm and long-term livability.

Edmonton’s Construction Boom: Building the City of Tomorrow

According to the CBC, Edmonton is building more homes than ever before — issuing over 15,000 building permits in 2024, the highest since 2005.

More than 75% of those permits were for communities between 41st Avenue SW and Anthony Henday Drive, including The Orchards, Keswick, and Chappelle.

That surge reflects Edmonton’s population growth of more than 100,000 people in just two years, a testament to its reputation as one of Canada’s most livable and affordable cities.

While much of the new housing is happening at the city’s southern edge, Mayor Amarjeet Sohi emphasizes that half of future growth should occur within established neighbourhoods — areas like Griesbach, which is leading redevelopment efforts with new mid- and high-density projects.

“I’m very proud of what we’ve achieved,” says Sohi. “But the need continues, and we need to build more.”

What It Means for Buyers and Sellers

For Buyers

  • Act now while Edmonton remains one of Canada’s most affordable major markets.

  • Explore growing communities like Keswick, Orchards, and Griesbach for long-term value.

  • Watch interest rates — with the Bank of Canada expected to ease, affordability could improve through early 2026.

For Sellers

  • Price strategically. Overpricing can cost valuable time in a market where buyers are data-savvy and discerning.

  • Presentation matters. Homes that show well — staged, decluttered, and professionally marketed — continue to command premium offers.

  • Timing is opportunity. Fall remains active as buyers aim to close before winter, with fewer listings creating a competitive edge.

Edmonton’s Strength Is Its Balance

While many cities are struggling to correct after years of rapid appreciation, Edmonton’s growth is measured, sustainable, and real.

The city continues to build, attract, and retain — offering buyers and sellers alike the rare opportunity to move confidently in a market that values both stability and opportunity.

For homeowners, investors, and newcomers alike, Edmonton isn’t just a great place to live — it’s a smart place to plant roots.

Work With the ICONIC YEG Team

At Iconic YEG, we don’t just sell homes — we help you build a future.
Whether you’re buying, selling, or investing, our team brings deep market insight, strategic marketing, and a people-first approach to every move.

Let’s make your next step an ICONIC one.

Connect with Caitlin Heine

Buying, selling, or just curious about where you fit in Edmonton’s changing market?
I’m here to help you make confident, informed moves — whether that’s finding your first home, listing your property, or exploring investment opportunities in central Edmonton.

Let’s talk about your next chapter.

Caitlin Heine

REALTOR® & CEO, Iconic YEG Real Estate Team
RE/MAX Real Estate

📍 200-10835 124 Street NW, Edmonton, AB T5M 0H4
📞 587-336-3176
📧 caitlin@iconicyeg.com
🌐 iconicyeg.com

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Edmonton Real Estate in 2025: More Listings, More Choices — But Still a Seller’s Market?

It’s been a dynamic summer for the Edmonton real estate market. According to the latest data from the Realtors Association of Edmonton (RAE), new listings jumped 20% year-over-year in July 2025, creating a notable surge in inventory across the region. For buyers, this brings more options. But for sellers? The story is more nuanced.

Inventory Surge: What the Numbers Say

In July 2025, the greater Edmonton region saw 4,387 new listings, up 7.8% from June and 20% from the same time last year. Total active listings reached 7,083 — a 21.8% increase year-over-year.

Yet, despite this supply boost, sales activity softened slightly. There were 2,860 home sales in July, marking a 2.6% dip from 2024 and a 0.5% decrease from the previous month.

So what’s happening here?

According to RAE Board Chair Darlene Reid, while the influx of listings gives buyers more choice, we haven’t fully shifted into buyer territory. Inventory remains around 2.7 months, well below the six-month threshold typically used to define a buyer’s market.

A Tale of Many Markets: The Micro Trends Matter

Whether you’re buying or selling, it’s important to understand that Edmonton doesn’t operate as a single, monolithic market. Some areas are very much still in seller’s market territory — especially when properties are well-priced and detached.”

  • Detached homes averaged 31 days on market and accounted for 1,690 sales in July.

  • Condos, on the other hand, averaged 46 days on market and saw 471 sales, highlighting a slower pace and more buildup in inventory for this segment.

Buyers looking for condos will find an abundance of options — and potentially better negotiating power — while detached home shoppers may still need to act quickly, especially in popular areas.

More Buyers, More Caution: What’s Changing in Buyer Psychology?

Compared to the frenzied pace of previous years — when homes were selling in hours and offers were made sight-unseen — today’s buyers are more strategic.  Buyers today aren’t gripped by FOMO (fear of missing out) — they’re increasingly guided by FOPO (fear of overpaying). In a high-interest-rate environment, affordability matters more than ever.

New Builds vs. Resale: Which Way Are Buyers Leaning?

With Edmonton leading the country in housing starts, buyers now face a choice: character-filled resale homes or turnkey new builds. Newer homes offer modern finishes, energy-efficient systems, and warranty protection — often a major draw for those seeking peace of mind.

But resale homes still carry unique appeal — mature neighbourhoods, established schools, tree-lined streets, and often, larger lots.

Edmonton’s Affordability Advantage

Despite national headlines about unaffordable housing in cities like Vancouver and Toronto, Edmonton remains one of Canada’s most affordable major markets.

According to Zoocasa, the average monthly mortgage payment in Edmonton is approximately $2,336, up from $1,658 in 2015 — but still far below the sky-high payments in B.C. and Ontario. Many Albertans who bought in 2020–2021 are now renewing at higher rates, facing $300–$400/month increases, yet most are managing by adjusting their budgets elsewhere.

What’s more, migration trends are working in our favour. Families and professionals from expensive provinces are increasingly choosing Alberta — and particularly Edmonton — for its balance of city amenities and affordability.

Market Outlook: What to Expect Heading Into Fall

While summer often brings a natural slowdown, experts agree: Fall could bring renewed activity. Edmonton’s aggregate home price is projected to climb to $493,000 by year-end — a 7% annual increase — even as growth slows in Toronto and Vancouver.

The takeaway? Edmonton is still a strong market, even if the pace has moderated.

Final Thoughts: What This Means for Buyers and Sellers

As a real estate professional and owner of Iconic YEG, I’m closely watching these trends and guiding clients accordingly. Here’s my advice:

  • For Buyers: This is your moment to explore. With more inventory, less pressure, and relatively stable prices, you can afford to be thoughtful. But act decisively if you find “the one.”

  • For Sellers: Price strategically. The right pricing, marketing, and presentation still lead to quick, successful sales — especially in hot sub-markets or for detached homes.

  • For Everyone: The Edmonton market isn’t one-size-fits-all. Your neighborhood, property type, and timing all matter. That’s why having a real estate partner who knows the nuances of this city is key.

Whether you’re buying your first home, selling your current one, or just exploring your options — Iconic YEG is here to help you make your move with confidence.

Let’s turn the market data into a smart, strategic plan — together.

Looking for a home or thinking of selling? Reach out directly to Caitlin Heine and the Iconic YEG Real Estate Team at iconicyeg.com or follow us on Instagram.

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Parkview is one of Edmonton’s most established west-side communities, known for its tree-lined streets, family-friendly feel, and unbeatable access to the River Valley. Residents are drawn to its top-rated schools, active community league, and proximity to both downtown and Whitemud Drive, making commutes simple while preserving a sense of quiet at home. The River Valley trails are steps away, offering endless opportunities for walking, cycling, and connecting with nature. With its wide lots, mature trees, and strong community spirit, Parkview has remained one of Edmonton’s most desirable neighborhoods for generations.

Data last updated on August 24, 2026 at 05:30 AM (UTC).
Copyright 2026 by the REALTORS® Association of Edmonton. All Rights Reserved.
Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton.
The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. The trademarks MLS®, Multiple Listing Service® and the associated logos are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA.